Digital Marketing Lead- 12 Month FTC
Job no: 497819
Work type: Fixed-Term
Our vision is to help make bigger things happen for our customers, our team and community.
But we couldn’t do that without our people. Our teams are our greatest asset and we wouldn’t be where we are today without the collective skill, dedication and talent of our people. We are about ownership and accountability for individual work, and team members who want to do things smarter and better while also delivering the best outcomes for our People and our Customers.
We are excited to announce a new opportunity for an experienced Digital Marketing Lead within our CRM and Performance-Based Marketing function, based at our East Bentleigh Support Office.
This strategic role will create and execute the go to market process for Digital Performance Marketing; ensuring the successful planning, implementation, analysis and optimisation of digital performance marketing activity supporting Officeworks’ business objectives.
You will work closely with the Marketing &E-Commerce team to implement a integrated digital comms journey across the business; ensure data-driven targeting criteria is utilised in performance-based marketing activities as well as collaborate with media partners to make strategic, effective media buys to deliver and optimise ROAS, CPM and CPA.
Our ideal candidate is an experienced, strategic thinking Digital Marketing Lead, with a strategic lens and hands on experience running performance driven marketing campaigns; with a focus on retargeting/remarketing across different channels
You have a passion for analytics and digital advertising across a wide spectrum of paid digital channels and demonstrated experience in segmentation, personalisation and data driven advertising across the customer journey.
You pride yourself on your impeccable communication and presentation skills and demonstrate strong commercial and business acumen.
When you join Officeworks, you will become part of a team who are helping make bigger things happen. We are an equal opportunity employer and we are committed to a diverse, inclusive and flexible workforce. We welcome enquiries and applications from everyone in the communities which we serve.
Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time
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